Thirty days of structured movement, mindset and nutrition - twenty minutes a day, all inside the app. Join whenever you're ready.
This is your summer.
Imagine hitting the summer feeling strong, confident and actually like yourself.
Not exhausted. Not running on empty. Not dreading putting on a swimsuit. Actually excited for it.
That's what thirty days inside the Summer Kickstarter does. Twenty minutes a day, four sessions a week, all inside The SHE Collective app. Movement, mindset and nutrition designed around your hormones and your real life - so that by the time the school holidays arrive, you feel ready for them.
And if you join in June, your first seven days are completely free. Then just £19.99/month for your first three months with code SUMMER.
That deal ends at the end of June. The Kickstarter doesn't.
Women who do the 30 Day Kickstarter tell us they:
- Feel stronger and more energised than they have in years
- Go on holiday feeling confident and comfortable in their own skin
- Have the energy to actually enjoy the summer - the days out, the spontaneous plans, the holidays with their kids
- Sleep better, think clearer and feel more like themselves
- Stop dreading exercise and start genuinely looking forward to it
Twenty minutes a day did that. Not hours in the gym. Not a restrictive diet. Just the right things, working together, consistently.
HERE'S YOUR SUMMER KICKSTARTER FORMULA
Every week, four twenty-minute sessions. That's it. Structured, progressive and completely doable - even on the busiest weeks.
💪 Strong & Steady Your foundation. Progressive strength work designed to build you up week by week.
🌸 Sculpt & Flow with Lily Pilates-inspired movement that strengthens, lengthens and leaves you feeling incredible.
🔔 Bells & Bands Kettlebells and resistance bands. A brilliant combination for building functional midlife strength.
⚡ Sweat & Strength Where it all comes together. Energy, strength and a serious sense of achievement.
And alongside every week:
🧘 Mobility Flow - 10 minutes to keep you moving freely and recovering well
🌿 Reset Stretch - 10 minutes of nervous system-friendly stretching to wind down and restore
🧠 Weekly Mindset Session - because the physical stuff only sticks when the inner work happens alongside it
🥗 Summer Nutrition Guide simple, practical nutrition advice designed for midlife women and the summer season
Thirty days. All the pieces. Nothing overwhelming.
I'm ready to SHIFTWhen you start your free trial you don't just get the Summer Kickstarter. You get full access to everything inside The SHE Collective app from day one.
📱 Hundreds of workouts - strength, pilates, barre, yoga, kettlebell, low impact and gym sessions. All between 10 and 30 minutes.
🥗 A full recipe section - hundreds of easy, family-friendly recipes designed around your hormones and your real life.
🧠 Mindset sessions - breaking the all-or-nothing cycle and building self-belief that actually holds.
🌿 Nervous system tools - micro-moment resets for when life gets overwhelming and you need to come back to yourself fast.
£19.99/month for your first 3 months with code SUMMER. Then £24.99/month. 7-day free trial. Cancel any time.
I'm ready to SHIFT
Rachael
‘Since joining The SHE Collective, I am one million times stronger
My approach to nutrition and what my body needs has vastly improved'
Alex
'I never thought I would be lifting the heavier weights on my own at home, but Ro makes it so easy to progress and keeps it safe and well programmed with science to back it all up!'
Charlotte
'For the first time in a long time, I feel proud of myself – and that’s not something I would have said before. Life is still busy and challenging, and there are still wobbly moments, but I feel much more equipped to deal with them now."
WHAT'S INSIDE
Everything inside SHIFT is designed to give you clarity AND momentum - not just one or the other.
💪 4 x 20-Minute Workouts Designed for Your Midlife Body
Not generic. Not someone else's programme adapted for midlife. Four sessions built around what your body actually needs right now - leaving you energised, not destroyed.
Strength Session - Progressive strength that builds lean muscle and supports your hormones. You'll feel the difference from session one.
Pilates Flow - Deep stabilising work that makes you stand taller, move better and feel more grounded in your body.
Kettlebell Workout - Functional, hormone-friendly strength that translates into real life. Harder than it looks. More enjoyable than you'd expect.
Low Impact Session - Powerful results without the cortisol spike. Proof that low impact does not mean low results.
👉 So you feel the difference in your body - not just understand it in your head
🎧 7-Day Audio Programme Ten minutes a day. One thing to understand, one thing to do. Built around the Core Four - exercise, nutrition, mindset and nervous system. Listen anywhere. 👉 So you finally understand what your body needs - and stop wondering why everything has felt so hard
📖 Midlife Made Simple Guide The plain-English explanation of what's happening in your body right now. The one most women spend years looking for. 👉 So you stop blaming yourself and start understanding what's actually going on
⚡ The Bare Minimum Framework What to focus on, what to let go of. Because trying to do everything is what's been exhausting you — not your lack of commitment. 👉 No more trying to do everything at once
📋 Personal Breakthrough Planner Your end-of-week tool to capture your priorities and your next steps. Something real to take away. 👉 So you walk away with a plan you actually believe in
I'm ready to SHIFTTHE VALUE
- 4 x 20-minute expert workouts: £80
- 7-day audio programme: £40
- Midlife Made Simple Guide: £20
- Bare Minimum Framework: £15
- Personal Breakthrough Planner: £15
Total value: £170 Your price today: £37
7-day money-back guarantee. If it's not right for you, just email and you'll get a full refund. No awkward questions.
Start my breakthrough — £37 →Hi! I'm Ro
Level 4 PT, Mindset Coach, mum of three and someone who has navigated exactly what you're navigating right now.
I created SHIFT because I've lived exactly what you're feeling. The stop-start cycle. The pushing harder and getting nowhere. The exhaustion of trying to force an old approach onto a life and a body that had completely changed.
I'm navigating midlife myself. Three kids, one of whom is severely disabled. A business to run. Perimenopause on top of all of it.
I know what it is to have absolutely nothing left - and to still be trying to show up for everyone else.
What changed everything for me wasn't a better plan. It was finally understanding what my body actually needed at this stage. Working with my hormones. Taking my nervous system seriously. Moving in a way that built me up instead of breaking me down.
Everything I've learned - through my own experience and through working with thousands of midlife women - is inside SHIFT.
Not theory. Not trends. Just what actually works.
SHIFT is what I wish I had when everything stopped working.
Before you talk yourself out of it...
Seven days feels too short. SHIFT isn't asking you to transform in seven days. It's asking you to have a breakthrough - to move your body four times, finally understand what's been happening and walk away with a real plan. That's completely achievable in seven days. And it changes everything that comes after.
I've bought things like this before and never finished them. Because they weren't built for your actual life. Four workouts of around 20 minutes. Ten minutes of audio a day. That's it. Designed to be done on the hard days, not just the good ones. No falling behind. No failing.
I need accountability. If you need a live group and weekly check-ins right now, SHIFT probably isn't the right fit - and that's fine. But if what's been missing is clarity and a starting point that actually makes sense for your body? You don't need a group for that. You need a breakthrough.
My life is too chaotic right now. Four workouts. Ten minutes of audio a day. If there's any version of you that has 30 minutes three times this week and ten minutes a day - SHIFT is built for her.
YOUR BREAKTHROUGH STARTS HERE
Here's what I know after five years of working with midlife women.
Every woman who made a real, lasting change - it didn't start with the perfect workout. It didn't start with a new meal plan or a fresh Monday.
It started with a moment of understanding. The moment everything finally made sense. The moment she moved her body in a way that felt right for the first time in years. The moment she stopped guessing and started knowing.
That's what SHIFT gives you.
Not inspired and then stuck. Actually different.
Flash Sale price £37 - regular price £97
7-day money-back guarantee.
Ready to go further? SHIFT is the natural starting point for RISE - our 8-week signature method that takes everything you discover in SHIFT and builds on it. Find out more about RISE here.
Instant Access | 7-Day Money-Back Guarantee
FAQ'S
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